Search engine optimization

Oversaw SEO efforts for Oliver Bell Group, collaborating with the in-house developer to improve site structure and search visibility. Utilized tools such as Semrush and Yoast SEO to identify high-traffic keywords, monitor site health, and optimize on-page content. Managed and updated the Google Business Profile, published regular content updates, and secured high-quality backlinks from authoritative legal directories including Super Lawyers, AVVO, and Attorney at Law. Created targeted content that ranked in top search results for competitive keywords such as “Hair Relaxer Lawsuit,” “Clonazepam Recall,” and “Texas Flood Lawsuit.”